Thought Leader Lab 3.0

Dear thought leader,

Your Voice Deserves to Be Heard!

(And you already have the experience and the ideas you need to position yourself as a thought leader!)

Join the Thought Leader Lab to create your signature piece of thought leadership content, to position yourself as an authority, and build your legacy in 2025.

This isn’t just another course — it’s a proven process built on more than a dozen years of experience and strategies that have helped hundreds of entrepreneurs, creators, and professionals break through the noise, connect deeply with their audience, and become go-to experts in their industries.

IS THIS YOU?

You’re a driven entrepreneur, expert, or professional who is:

• Deeply knowledgeable about your field, but your content and brand don’t reflect your expertise, leaving you feeling overlooked and underappreciated.
• Ready to build a marketing asset that attracts high-value opportunities like speaking engagements, premium clients, and media features that position you as the leader you are.
• Frustrated by content that feels scattered and ineffective—wasting your time, energy, and potential.
• Struggling to articulate your big ideas that don’t seem to fit neatly into templates, AI prompts, or content calendars.
• Feeling stuck in a business or career that’s plateaued, and you’re eager to reinvent yourself, amplify your impact, and differentiate in a crowded market.

Maybe it’s because…

…You want your thoughts, ideas, and message to help you stand out — even in a market with a bunch of “big players.”

…You’re looking to pivot your business or messaging to attract a new ideal customer or change up your offers.

…You envision your message getting you invited on podcasts, interviewed in the media, or referred by colleagues so you can reach more people and have a bigger impact.

…And you’re sick of living on the content hamster wheel, churning out tons of posts that disappear almost immediately. You want something more sustainable and lasting.

Interested?

Oooo, I hope so!

INTRODUCING: THOUGHT LEADER LAB 3.0

A transformational program + expert support for entrepreneurs, creators, and professionals who are ready to craft their signature content and take their brand to the next level — without burnout or confusion.

• 6 Modules of On-Demand Training to guide you step-by-step through creating your thought leadership content, available anytime you’re ready to dive in.
• Exclusive Resources & Templates to make the process seamless and tailored to your needs.
• Weekly Live Q&A or Coworking Sessions where you can get your questions answered and make progress in real-time.
• A Private Slack Community to get support any time and network with other thought leaders.
• Guest Expert Trainings on topics like running ads, creating compelling videos, private podcasts, and more to enhance your thought leadership.

This is your opportunity to finally step into the spotlight with confidence and clarity by creating a signature piece of thought leadership content that will act as your best marketing asset, sales assistant, and 24/7 PR resource as you position yourself as a thought leader.

Create space for yourself to become the thought leader you’re meant to be!

THE PROCESS

The Thought Leader Lab walks you step-by-step through our 3-phase framework:

• Clarify Your Big Idea: Uncover the unique perspective that will set you apart and attract the right audience.
• Craft Your Signature Content: Create your signature piece of content—a blog post, video, podcast, or article—that positions you as a thought leader and becomes the cornerstone of your brand.
• Amplify Your Visibility: Use proven strategies to drive traffic, gain media attention, and create lasting influence as you attract and pre-sell potential clients and customers.

WHAT’S INCLUDED:

• 1:1 Kickoff Call with Lacy to talk about your messaging and your goals, and ensure you’re headed in the right direction from day 1.
• 6 Modules of On-Demand Training to guide your progress step by step. The modules include videos and transcripts so you can access materials in the way you learn best.
• Customizable Templates & Tools to streamline your content creation process.
• 6 months Weekly Live Q&A or Coworking Sessions to get your questions answered and stay on track.
• 6 months Exclusive Community Access to collaborate, share ideas, and get feedback from peers and experts. If you don’t do well in a group setting or can’t make the live calls, you can ask questions directly in the group and get your answers
• Guest Expert Trainings covering advanced topics like dealing with imposter complex, running ads, creating videos, private podcasts, and more.

The investment:

$3,500 Pay in Full — Take $500 off with coupon code EARLYBIRD

or 6 Payments of $600

Ready to join? Click here to register!

This is PERFECT for you if:

• You’re seeking clarity on your messaging and positioning, a content foundation, and a community to support your business and brand growth.
• You’re not a big fan of constantly posting on social media. You’re looking for more evergreen strategies. 
• You want to create a thoughtful, strategic marketing strategy built for the long term — and designed to save you time with minimal future input from you.
• You’re not as interested in the hot “tactic of the moment” but prefer a more flexible, holistic approach to content creation and thought leadership (because you know there’s no one-size-fits-all strategy in marketing!).
• You want to challenge the dominant narrative in your industry and differentiate yourself based on the quality of your ideas.
• You’re not that interested in going viral — I mean, sure, it can be fun! — but you’d rather build timeless, foundational authority for yourself and your brand.

WHY NOW?

The way we consume and trust information is evolving. As 2025 approaches, audiences crave authenticity, expertise, and bold ideas. And because of that, there’s a growing trend toward long-form content, with platforms like Substack leading the charge in reshaping how we share and engage with meaningful ideas.

To stand out, you need more than just great ideas — you need a foundational piece of thought leadership content that showcases your brilliance and brings your audience closer to you. It’s about creating something so powerful it continues to work for you long after it’s published.

And Thought Leader Lab can show you how.

Your ideas matter. Your expertise deserves recognition. And 2025 is your year to break through.

This is not just about creating more content — it’s about creating impact. When you join Thought Leader Lab, you’re investing in your growth, your message, and your legacy.

This program is for those ready to show up, do the work, and make a difference. Thought leadership isn’t built overnight, but with the right guidance and support, it’s absolutely within your reach.

If you’re ready to step into the spotlight, enroll now and let’s make 2025 the year you and your message shine.

Ready to join? Click here to register!