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Get creative with a content “moodboard” and Sara Berkes

Sara’s best tips for beautiful content:

  1. Maintain a consistent visual message — your visuals should match the voice of your content. Big and bold! Or soft and sweet. Make your visual brand fit your voice.
  2. Keep a simple style guide to refer to with your colors, fonts, and graphic elements to help you keep images consistent.
  3. Keep your blogs and newsletters simple! Don’t clutter them with too much stuff.

Stock photo sites we mentioned:

Marketing Mini Mission:

Your mission, should you choose to accept it, is to sign up for Pinterest and create your very own Moodboard for your business and brand. Take a screenshot of it or share the link to your curated brand & business Pinterest board, and share it to Facebook or Instagram with the hashtags #contentdirectionmission #mybizboard and tag @saraberkescreative and @lacylu42.

BONUS mission: save the photos on your Pinterest board and arrange into a single Moodboard using a web based program like Canva or PicMonkey or, if you have the software, something like Photoshop, InDesign, or Illustrator. Save this single Moodboard as a jpeg and upload it instead of linking to or screenshotting your Pinterest board.

TRACK YOUR PROGRESS

1Click the circle to mark this complete.

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